
Body serums aren’t necessarily better than lotion, but they are different, and both serve a unique purpose. Body lotions help hydrate and soften the skin and prevent moisture loss, whereas body serums target a specific skin-related concern, such as bumpy skin, discoloration, or even crepiness. Think of it like this: A serum delivers active ingredients that are likely more concentrated, and lotion seals them into the skin while moisturizing it. “Moisturizing lotions and creams can contain certain active ingredients, but they tend to be thicker and may not absorb as quickly or as deeply as a serum,” Garshick explains.
However, if serious hydration, exfoliation, brightening, or other skin benefits are what you expect, Garshick says to choose a body serum over a lotion. Most body serums work with moisturizer rather than replacing it. Serums may also get preferential treatment in warmer weather, since they are lighter and absorb quickly.
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